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Latest Openings 2011

2011 openings

Accor opened 318 hotels, representing about 38,600 new rooms in 2011. The Group's total network now reaches 4,424 hotels and 531,714 rooms.

2011 openings in a few figures:
- 54% of the new hotels were opened under franchise agreements, in ilne with Accor's asset light strategy.
- 33%* of the new hotels are located in the Asia-Pacific region.
- Good balance between the economy and Mid & Upscale segments with respectively 46% and 54% of the newly opened hotels.

In 2012, Accor aims to continue this pace and to open more than 35,000 rooms.

(*) number of rooms